Stoer: advert-top-1 by R Design

London consultancy R Design has teamed up with a leading beauty expert to deliver a complete brand design solution for Stoer skincare, including naming, identity, packaging, website, print and stationery.

Men’s grooming is now a multi-billion pound worldwide industry, with the likes of L’Oreal and Estee Lauder successfully launching masculine ranges in recent years, and several challenger brands also entering the market.

Stoer’s founder, Marianne Morrison, spotted a gap in the market for a brand that balances rugged beauty with high-performance - designed by a beauty expert and tested by men.