Creative Works

Publicis New York: Heineken 'Hypnotize'

Client: Heineken
Date: Jan 2017
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Actor Neil Patrick Harris is once again shilling for Heineken Light in the brand's first TV commercial of 2017. The spot kicks off a series of three spots this year, which are all part of the brand's "Best Tasting Light Beer" campaign that showcases "Heineken Light’s one-of-a-kind delectable flavor through Neil’s signature wit and light hearted humor." The spot is running on channels including AMC, ESPN, FX, Comedy Central and Univision. It will also be distributed digitally via YouTube, Hulu, Roku and other video platforms.

Credits

Global Chief Creative Officer, Publicis Worldwide: Bruno Bertelli

Chief Creative Officer, Publicis New York: Andy Bird

EVP, Executive Creative Director, Publicis New York: Joe Johnson

VP, Creative Director, Publicis New York: Jason Gorman

VP, Creative Director, Publicis New York: Einav Jacubovich

VP, Creative Director, Publicis New York: Jeremy Filgate

Associate Creative Director, Publicis New York: Lindsay Cliett

Associate Creative Director, Publicis New York: John-Paul Cannucciari

Copywriter, Publicis New York: Patrick Merritt

VP, Executive Producer, Publicis New York: Tim LeGallo

Associate Producer, Publicis New York: Rachel Tierney

EVP, Group Account Director, Publicis New York: Kathryn Harvey

Worldwide Account Director, Publicis Italy: David Pagnoni

VP, Group Account Director, Publicis New York: Shari Lederman

Production Company: Park Pictures

Director: Terri Timely

Line Producer: Dave Lambert

Editorial Company: Prodigious

Editor: Terence Ziegler

Executive Producer: Beth Fitzpatrick

Visual Effects Company: Art Jail

Executive Producer: John Skeffington

Producer: Adriana Wong