Factory: advert-body-1 by Peter and Paul

IdeaMakers Peter and Paul announced they have designed and created a new website for sound production company Factory. The website is central to a campaign that celebrates the 20th anniversary of Factory, the company behind some of the most significant commercials over the past two decades.

Factory’s initial brief was for a new site and a celebratory timeline that documented 20 years in the business. Peter and Paul pushed the idea further by approaching code artist Brendan Dawes to create a visual timeline of sounds that Factory worked on. Brendan created 3D generative shapes that build and expand in synchronisation with sounds that were created by Factory, each one representative of a year in their life.