Women's Equality Party: Equality. Not everyone gets it. by Now
The Drum Creative Awards are here to fly the flag for creativity in the midst of the digital revolution
Now has created a parody election film for the Women’s Equality Party, which stars PR consultant Siobhan Sharpe of the BBC’s comedy programme W1A.
The film sees Sharpe asked a series of questions around whether she believes in social equality, whether she is a feminist and whether she would vote for the Women’s Equality party.
"We are grateful that Siobhan took time out of what she said was a very busy schedule to be interviewed,” said Women’s Equality Party leader Sophie Walker. "Siobhan had a very interesting exchange of views with our team, who were pleased to help clarify for her some of the finer points of our manifesto. And some of the less finer points."
Melissa Robertson, chief executive of Now, added: "It's all like this massive no-brainer. We all want more equality, and it turns out that, apparently, there's literally enough equality to go around. It just needs everyone to have it. Big thanks to the awesome Jessica Hynes for turning round a powerhouse 'Siobhan Sharpe' performance.”
Executive Creative Director: Remco Graham
Copywriters: Roger Morris
Chief Strategy Officer: Kate Waters
Planner: Emma Barry
Client Service Director: David Mannall
Filmography & Editing: Louie Connaris
Media agency: Mediacom