BBC 1Xtra: advert-body-1 by mcgarrybowen
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Mcgarrybowen has unveiled its latest creative for the BBC's urban music station. The creative agency has created a series of 15-second films to celebrate the brand's15th year as a station, alongside a 30-second TVC that’s running across BBC channels from today (27 Novemebr).
15 years in 15 seconds includes artists such as Wretch 32, Lethal Bizzle and Emeli Sandé. In the 15-second clips, each star recalls their favourite year or significant moment from the station’s rich history.
Credits
Executive Creative Director – Angus Macadam & Paul Jordon
Creative Directors – Paul Bailey & Russell Hendrie
Business Director – Brendan Taylor
Account Manager – Lucy West & Tim Abayomi-Cole
Strategy – Fiona Lenahan
Agency Producer – Elaine Coyle
Director – Eve Mahoney
Production Company – Rattling Stick
Producer – Hayley Norton
Co-producer – Polly Du Plessis
Editor – Word Editorial
Edit Producer – Winnie O’Neil
Post-Production – Electric Theatre Collective – Ardith Birchall & Ruth Wardell
Sound Studio – Wave Sound Studios
DoP – Zik Udenze
