Ab Shopping ke liye bhi, Paytm karo! (Now even for shopping, use Paytm) by McCann Worldgroup
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Agency:
McCann Worldgroup
Date: Sep 2017
Paytm's e-commerce platform Paytm Mall rolled out its first ad across TV and online media, aiming to reinvent shopping in India. This is in line with its recent investment of INR 1,000 crore for campaigns
Conceptualized by McCann World Group under the creative supervision of Kapil Batra, it features a jingle sung by the popular artist Jasleen Kaur & ends with the tagline, “Ab Shopping ke liye bhi, Paytm karo!” (English translation: Now even for shopping, use Paytm)
Credits
Conceptualized by McCann World Group under the creative supervision of Kapil Batra.
Jingle sung by artist Jasleen Kaur
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