Agency: Karmarama
Client: Plusnet
Date: Aug 2017
Your Vote
4/5
Overall Rating
4/5
Opps, please vote again
8 votes

Plusnet is promoting its SIMO Mobile offering with its first integrated, large-scale mobile campaign from Karmarama.

The work promotes the value of the brand’s new mobile plans, visually demonstrated through a hi-tech mobile pumping machine in the TV executions. Plusnet Joe humorously shows how customers could pump up their mobiles with more data, minutes and texts for less.

The machine has been central to the Plusnet Mobile launch creative across press, radio, online display and eCRM and will now be seen on TV for the first time. The campaign will be running on YouTube Pre-Rolls, Bumpers, and DRTV.

Credits

Chris Cotterill - Head Of Marketing - Plusnet

Nik Studzinski - Chief Creative Officer - Karmarama

Dickie Connell - Executive Creative Director - Karmarama

Adam Kean - Executive Creative Director - Karmarama

Dave Westland - Creative Director - Karmarama

Paul Crump - Creative - Karmarama

Vicki Murfitt - Creative - Karmarama

Will Butterworth - Planner - Karmarama

Jenny O'Connell - Agency Producer - Karmarama

Alex Guyan - Business Lead - Karmarama

Adam Davies - Account Manager - Karmarama

Damien O'Donnell - Director - Kream

Gwilym Gwillim - Producer - Kream

Thom Green - Production Manager - Kream

Simon Walsh - Director of Photography - Kream

Simon Davis - Production Designer - Kream

Jai Lusser - 1st AD - Kream

Phil Currie - Offline Editor - Stitch Editing

Martin Waller - VFX Supervisor - Envy Advertising

Martin Waller - VFX Artist - Envy Advertising

Phil Archer - VFX Producer - Envy Advertising

Danny Wood - Colourist - Envy Advertising

Seb Caldwell - CG Artist - Envy Advertising

George Humphries - CG Artist - Envy Advertising

Arge - Sound Design - Envy Advertising