The Drum Awards for Marketing - Extended Deadline

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Agency: JWT
Client: Diageo
Date: Apr 2018
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Diageo brand Black & White continues with its sharing philosophy by encouraging people to reach out to others and forge new friendships.

The film shot in black and white showcases strangers becoming friends while running on a beach, at the theatre and while camping and at the carnival.

Credits

Chief Creative Officer: Senthil Kumar

ECD & Writer: Priya Shivakumar

Creative Team: Jayanarayanan Kakkara, Deepak Manohar

Production House: Firecracker

Director: Jamie Muir

Music: Naozad Patel

Account Management: Kartik Krishnamurthy, Swati Singh