Agency: Isobar
Client: Duroflex
Date: Nov 2017
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Mattress brand Duroflex rolled out its new digital campaign #ReadyForTomorrow to highlights the importance of sleeping well in the night in order to be prepared to take on the day next morning energised. The spot features a female cricketer, a female baker and a doctor all sleeping on the Duroflex mattress and then waking up to do their respective jobs with determination.