Havas Health and You: Havas Health and You by Havas
- Location:
Havas Health & You unveiled its latest positioning and branding in a video focused on the future of health-and-wellness marketing: you.
The campaign was inspired by the company's new name: Havas Health & You, which naturally raises the question: Who is 'You'? The answer is simple yet multifaceted: Havas is a company that serves all kinds of 'Yous', including clients, customers, employees and all of 'yous' in those groups.
The campaign consists of a new website, ad banners, print, social media and videos that combine animation, live action and original music.
The idea transforms the "O" in "YOU" into a head, which creates animated characters that represent Havas Health & You's for multiple audiences.
Credits
Phil Silvestri, Managing Director/Chief Creative Officer
John Rea, Executive Creative Director/Art Director
Dave Hubbert, Creative Director/Writer
Andrew Kim , Digital Designer
Jordan Rich, Junior Designer
Denise Wilkinson, Project Manager
Tamal Mannan, Executive Producer
Lauren O'Driscoll, Producer
Cameron Lewis, Post Producer
Anne Camille Charpie, Business Manager
Hana Stopnicki, Production Intern
Peter Berthold, Animation Director
Abigail Kim, Motion Designer
DJ Shon, Motion Designer/Animator
Hanne Vaughn, Editor
Joe D'Amelio, Content Creator/Live Action
Theresa Notartomaso, Executive Music Producer
Original music, Face the Music
Executive producer, Joe Sicurella.