Agency: GTB UK
Client: Ford
Date: Jul 2017
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Ford and creative agency GTB UK have launched a fresh integrated brand campaign for the all-new Fiesta model, with a return to local work.

Fronted by British actor Keeley Hawes, the 60” film tells the story of Britain’s day-to-day progress over the last 40 years, charting the time since the much loved Ford Fiesta first appeared on Britain’s roads.

Credits

Executive Creative Directors: Bryn Attewell

Copywriter: Adrian Birkinshaw

Art director: Paul Yull

Agency producer: Lucy Powell

Managing Director: Charlotte Lavender

Planning Director: Justin Holloway

Head of Media: Steve Orme

Business Director: Simon Ronchetti

Production Company: Outsider

Directors: Dom & Nic

Producer: John Madsen

Editor: Ed Cheesman

Assistant editor: Paul Moth / Kit Wells

Sound designer: Dan Weinberg / James Benn

Music: Primal Scream

Post production: MPC

Post production producer: Lisa Vaughan