Oreo: The Dunk and Win Challenge by Gravity Road

Oreo is promoting its latest on pack promotion with a football freestyling Facebook ad, reminiscent of kids' TV challenge shows and created by Gravity Road.

The spot sees YouTube freestylers Calfreezy and F2Freestylers tackle an Oreo-themed assault course, which features swinging rainbows and clouds, and a cookie-shaped target shoot-out. As the influencers complete the course, they’re treated to an ‘epic’ Oreo dunked in milk.

The one-minute hero piece – the Dunk and Win Challenge – was teased on social with two individual teaser films that saw the F2Freestylers and Calfreezy show off their signature moves to practice their Oreo trick shot dunks.