Poett Fraganza: Home by FCB Buenos Aires
- Location:
FCB Buenos Aires has created a touching spot for Clorox-owned fabric perfume Poett Fraganza, the agency's first work for the brand. The spot tells the story of a mom and daughter who use the scent of Poett Fraganza to help their lost dog find its way home.
Credits
President: Santiago Puiggari
Executive Creative Director: Lulo Calio
Creative Director: Sebastian Visco
Art Director: André Soares
Copywriter: Joao Cardoso Oliveira
VP Account Director: Luciano Landajo
Account Executive: Manuela Bastanchuri
Agency Executive Producer: Gabriel Lancioni
Agency Producer: Maximiliano Ibarra
PRODUCTION COMPANY: Mu Films
DIRECTOR: Clan
EXECUTIVE PRODUCER: Guido Rutenberg
PRODUCER: Juan Curcio
ASSISTANT PRODUCER: Cristian Trebotic
DIRECTOR OF PHOTOGRAPHY: Leo Tamer
ART DIRECTOR: Toni Pippo
STYLIST: Natalia Bon

POSTPRODUCTION: Jaqueline Eckerdt
EDITOR: Clan
MIX: Twins Music
MUSIC BAND : Twins Music
RESPONSIBLE FOR THE CLIENT: Guido Di Risio, Federico Garcia Tiberti, Mariana Peirano