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Agency: Elmwood
Client: Tom Sands
Date: Aug 2016
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Global brand design consultancy, Elmwood, has created a visual identity for Yorkshire-born acoustic guitar maker Tom Sands.

His target market is guitar aficionados – people for whom guitar playing is more than a hobby, it’s a passion. To them, owning a bespoke and highly crafted instrument is highly important. Therefore, the identity needed to reflect the extraordinary level of craftsmanship that goes into every guitar he makes.

Credits

Designer: Joe Cooke

Additional Credits: Managing Partner: Sarah Dear