State Farm: Agent vs Agent by DDB Chicago
- Location:
The 2019 NFL season kicks off with the storied Bears vs. Packers rivalry on 5 September. During a break in the action, the rivalry between Aaron Rodgers' sports agent and State Farm agent will also air in new "Agent vs. Agent" campaign ads.
In State Farm’s new football work which was created by DDB Chicago, Rodgers (Green Bay Packers quarterback) remains the target of the one-sided rivalry between his on-screen sports agent Gabe Gabriel and real-life State Farm Agent Patrick Minnis. This season, Gabriel introduces his new client, Patrick Mahomes (Kansas City Chiefs quarterback) in an attempt to one-up his rival agent.
Gabe's attempt to make Aaron jealous by bringing on last year’s NFL MVP is futile. Throughout the various ads, Gabe tries to show his value. Instead, he sets up the State Farm agent who demonstrates how helpful and understanding State Farm can be.
Credits
CLIENT: State Farm Insurance
Chief Marketing Officer: Rand Harbert
SVP Agency & Marketing: Kristyn Cook-Turner
AVP Marketing: Patty Morris
Advertising Director: Matt Coleman
Marketing Manager: Justin Reckamp
Marketing Analyst: Tim Thomas
Marketing Analyst: Jim Stahly
Marketing Analyst: Ruben Rivera
Marketing Analyst: Jessica Broadstone
Marketing Analyst: Kelly Fernandes
CREATIVE AGENCY: DDB Chicago
Chief Creative Officer, DDB Worldwide: Ari Weiss
Chief Creative Officer, DDB Chicago: John Maxham
Chief Production Officer, DDB Chicago: Diane Jackson
Executive Creative Director: Mel Routhier
Creative Director: Brian Culp
Creative Director: Katie Bero
Executive Producer: Matt Blitz
Executive Producer: Amy Jarvis Turner
Group Account Director: Ben Gladstone
Account Director: Veronica Zamiar
Account Director: Leah Forgus
Account Supervisor: Oliver Glenn
Account Executive: Kohar Shrikian
PRODUCTION COMPANY: Anonymous Content
Director: Tim Godsall
Managing Director: Eric Stern
Executive Producer: SueEllen Clair
Head of Production: Kerry Haynie
Producer: Brady Vant Hull
EDITORIAL: Arcade Edit
Editor: Will Hasell
Assistant Editor: Ryan Andrus
Managing Partner: Damian Stevens
Executive Producer: Crissy DeSimone
Senior Producer: Kristen Thon-Webb
FINISH: The Mill
Executive Producer: Peter Hullinger
Producer: James Babiarz, Addie Pampalone, Katie Buckley
Production Coordinator: Alexie Kozol
2D Lead Artist: Randy McEntee
2D Artist: Trent Shumway, Matthew Dobrez
Shoot Supervisor: Randy McEntee, Dan Warom
3D Lead Artist: Dan Warom
3D Artist: Kiran Prabhu, Vijay Mohan, Ramki T, Dhanesh Sudhakaran, Abdul Rehman, Monique Espinoza, Gillian George, Itai Muller, Yarin Manes, Andy Wheater
Design: Andrew Hague, Luis Roca
Colourist: Matthew Osborne
Senior Colour Assist: Lindsey Mazur