Evans Cycles: advert-top-1 by CreativeRace
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CreativeRace's graphic treatment brings together a bicycle and a pair of scissors to show that prices have been cut - bringing wit and flair to their seasonal sale.
This integrated campaign launched in the last week of July in-store, online and in specialist cycling press.
Credits
Steve Chetham - Creative Director - CreativeRace
Richard Benjamin - Design Director & Retoucher - CreativeRace
Stacey Heathfield - Senior Designer - CreativeRace
Nick Hoadley - Group Strategy Director - CreativeRace
Katie Brewer - Group Account Director - CreativeRace
James Backhouse - Marketing Director - Evans Cycles
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