The new campaign from Three Ireland demonstrates how people make the network count – how they transform bits and bytes of data into something that really matters. Marathon Man shows how people use data to make a difference to their lives.
Mark Albiston, director at The Sweet Shop, said: “The reveal in this spot really grabbed me. I totally got the man’s love and devotion for his father and seeing him cross the finish line is priceless."
Agency / BOYS AND GIRLS
Executive Creative Director / RORY HAMILTON
Agency Producer / DEREK DOYLE
Copywriter / KRIS CLARKIN
Production Company: The Sweet Shop
Director: Mark Albiston
MD/Executive Producer: Spencer Dodd
Producer: Hannah Cooper
Production Manager: Natasha Hayes