BBC Radio 1: advert-body-1 by BBC Creative
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To mark Radio 1’s Live Lounge Month and 50 years of Radio 1, BBC Creative worked with Foo Fighters’ team to produce a film that focuses on the moment of inspiration that drove frontman Dave Grohl to become the star he is today. The film, which includes rare archive and home footage of this year’s Glastonbury headliners, takes us back in time to the first occasion Grohl heard the song that changed everything for him.
Working closely with Radio 1, who kicked off their Live Lounge Month with a Foo Fighters performance from LA on Friday 1st September, BBC Creative trawled through hundreds of hours of BBC archive footage and worked with the artist’s teams to unearth a more personal archive from their own collection.
The film will be available on Radio 1’s YouTube channel with Miley Cyrus and Stormzy films.
Credits
Executive creative director: Aidan McClure
Producer: Ivana Bohuslavova
Art director: Xander Hart
Copywriter: Edward Usher
Head of creative: Jamie Starbuck
Planner: Mike Lean
Radio 1 Marketing: Daniel Walsh
Directors: Tubby Brother