Channel 4: Celebrating 100 Years of Votes for Women by 4Creative
- Location:
Channel 4 has enlisted three matriarchs born in 1918 to take up the role of continuity announcer, in celebration of 100 years since (some) British women were granted the vote.
In a set of films created by the broadcaster’s in-house agency 4Creative, Millie, Beattie and Margaret recall their memories from the early 20th century from a comfy armchair, before introducing their assigned TV show.
Extended versions of their interviews will go out across Channel 4’s social media platforms alongside the hashtag #Vote100. The first spot from Millie will introduce the fitting screening of the film Suffragette tomorrow (4 February).
Credits
Channel 4 Marketing
Head of Marketing: James Walker
Group Marketing Manager: Grace Ayres
Marketing Executive: Maya Padhya
4creative
Executive Creative Director: Alice Tonge
Creative Director: Eoin McLaughlin
Creative Team: Francesca Van Haverbeke and Anne-Grit Maier
Business Director: Jane English
Senior Producer: Fiona Wright
Continuity films:
Director and Editor: Barry Dyer
Production
Director of Photography - Annette Remler
Art Director - Simon Davis
Online - Dean Wyles at Envy
Audio - Rich Martin at Envy
Grade - Danny Wood at Envy