Industry figures share their views on the latest issues. If you have an idea for a guest column, email

Decoding Next: Five trends for marketers including new social currency, waste positive and sexy crosswords

Sparks & honey tracks trends by drawing on dozens of data sources, hundreds of scouts and...

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How to get more eyeballs on your brand this Halloween

Halloween generates over £275m and kicks off the autumn/winter shopping season. Here,...

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