Jamie Matthews, CEO at Initials Marketing, takes a look at the claims made by Abercrombie & Fitch, the recent #FitchTheHomeless campaign,...
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Scott Braniff, investment director at Havas Media, looks at the winners and losers from the latest RAJAR radio listening figures
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Twitter is frequently used as a platform for brands to run competitions as a cost-effective means... Read more
Yesterday, Old Trafford said goodbye to a legend in the form of its manager Sir Alex Ferguson who oversaw his last match in charge of the...
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With the departure of Sir Alex Ferguson at the end of this season, Manchester United football club will lose their leader, their...
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Steven Power, product manager for ITV Player on mobile, discusses the increasing importance of mobile to ITV and explains what the...
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Few leaders in business know the theory and practice of PR better than Sir Richard Branson, who was given a rock star welcome by Adelaide...
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Spider Online MD John Campbell believes not enough is being done to give children from less privileged backgrounds real-life experience...
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BIMA D-Day is an annual initiative that promotes digital careers to thousands of young people across the UK. Andrew Henning, chair of...
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Brands used to have it so much easier. ‘Build it and they will come’ was the motto of the day. Companies put their latest product into...
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Have you ever reached for the Head & Shoulders in-store, only to get home and realise it's the Boots own-label version in your bag?
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Mungo Knott, marketing and insight director at Primesight, worked with psychologists from... Read more
Adam Rendle, associate at international law firm Taylor Wessing clears some of the misunderstanding surrounding the Enterprise and...
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Caspar Schlickum, managing director EMEA, Xaxis, argues that it’s not yet curtains for agencies as we move increasingly towards...
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Liam Herbert, managing director at JBP for PR & Parliamentary Affairs, comments on the news that Downing Street plans to provide ‘Twitter...
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The Enterprise and Regulatory Reform Act, which has now been given royal assent, means copyrighted works for which the owner of the...
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Gemma Lovelock, director of promotions marketing agency Lock-In Marketing, explains the rise and rise of ASOS, the online fashion...
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As it is reported that Facebook reportedly lost 2m users over the last six months in the UK, and 8.6m in the US, Jeremy Stern, managing...
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Having issued a profit warning earlier today, high street bakery Greggs fortunes may seem to be on the wane, however Phil Dorrell,...
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Having been tasked by Connect, the Midlands-based marketing agency, with setting and up leading its London operation, Alastair Duncan...
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