Guest Columnists

Guest Columnists

Industry figures share their views on the latest issues. If you have an idea for a guest column, email opinion@thedrum.com

Style Versus Substance? - A critique of the latest Better Together and Yes Campaign ads for the independence referendum

Style Versus Substance? - A critique of the latest Better Together and Yes Campaign ads for the independence referendum video
Style Versus Substance? - A critique of the latest Better Together and Yes Campaign ads for the independence referendum video

Giles Moffatt, group managing director at Saint Johns Agency, takes a look at the latest ad... Read more

A lesson in making a splash: Why the ALS Ice Bucket Challenge has caught the imagination of so many

A lesson in making a splash: Why the ALS Ice Bucket Challenge has caught the imagination of so many video
A lesson in making a splash: Why the ALS Ice Bucket Challenge has caught the imagination of so many video

It’s been pretty hard to avoid the Ice Bucket Challenge that’s been taking social... Read more

From the beautiful game to revenue gain: The commercial growth of Premier League clubs

As the new Premier League season beckons, Deloitte's Austin Houlihan examines the... Read more

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