News - Mobile

News - Mobile

Is the Amazon Fire an iPhone killer? Reaction from DigitasLBi, Carat, Ogilvy, Tribal Worldwide, TH_NK and more

The Amazon Fire phone has been unveiled, with founder Jeff Bezos showing off a plethora of... Read more

Wimbledon and IBM outline how data is driving a content strategy to shake off the brand's ‘stuffy’ image

The All England Lawn and Tennis Club (AELTC) and IBM have announced a plethora of updates and... Read more

The view from Brazil: How the World Cup advertising battle is playing out on the ground

The World Cup may be a television advertiser's dream and a social media bonanza, but how is the... Read more

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