The US Justice Department secretly obtained two months of telephone records of reporters and editors for The Associated Press in what the agency's top executive called a "massive and unprecedented intrusion" into how news organisations gather... Read more
United States - 14/05/2013
Melbourne’s Youthlaw centre is to receive a further $100,000 funding from the Federal Government to finance its Skype based legal outreach service.
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Jaguar is certainly pulling out all the stops when it comes to pushing the new F-type in the US. Jaguar and "Playboy" have struck a deal to have the Playmate of the Year pose in front of an F-Type for a cover wrap on the June issue.
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North America - 13/05/2013
Online marketing services provider Rakuten LinkShare has revealed that tablet and mobile sales have now reached 17 per cent of overall network transactions in the UK, highlighting the growing role of mobile shopping in the wider digital market.
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In order to determine who wins the coveted accolade of the ‘Most Awarded Agency 2013’ The Drum is proud to reveal our Most Awarded Leader Board, a running tally of who has won what across The Drum’s various awards schemes over the course of the... Read more
A 14-year-old girl has conducted a study which found that Apple's iPad2 can, in some cases, interfere with life-saving heart devices because of the magnets inside.
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North America - 11/05/2013
Facebook is reportedly close to $1bn (£650m) deal to purchase Waze, an Isreali sat-nav company which uses satellite signals from members’ smartphones to generate maps and traffic data, which it then shares with other users, offering real-time... Read more
Almost four-fifths (79 per cent) of consumers feel that their mobile devices are a secure platform to use when accessing sensitive financial information, research from Mojiva has found.
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International - 10/05/2013
News International has promoted Liz Perkins to the newly created role of regional sales director as it looks to further align its target markets and drive a “platform agnostic” ad strategy.
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April saw Affiliate Window record over 13,000 sales per day through mobile devices with 5,500 of these through handsets, its latest figures have revealed.
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With mobile device penetration at an all-time high, marketers must be quick to grasp how to capitalise on an audience that is permanently connected and ready to interact at the drop of a hat.
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From envisaging a piece of furniture from a catalogue in your own home to accessing additional video content in your favoured publications, augmented reality technologies offer a wealth of opportunities for marketers looking to reach their... Read more
International - 10/05/2013
Metropolitan Adelaide now has Wifi services across its entire tram network, bringing coverage on the city’s transit services to 95%
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International - 09/05/2013
Almost half of those who use m-commerce in the UK have said that the experience has fallen short of their expectations, with 49 per cent saying the speed and 48 per cent suggesting navigation lets the site down.
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This issue of The Drum outlines the marketing strategy behind a new charity event – Wig Wednesday – as Bil Bungay of Beattie McGuinness Bungay explains why the marketing services industries should get behind it and don a wig in aid of children... Read more
Research into the emerging markets and trends for consumers has found that 33 per cent in India said that they would buy a phone from the brand they love, regardless of price, compared to 32 per cent who would look for a cheaper phone with similar... Read more
International - 09/05/2013
Condé Nast is eyeing the expansion of its Vogue-branded fashion course to other titles in its portfolio which includes Glamour, Wired and Tatler.
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