Cadbury Dairy Milk has launched an advertising campaign to promote its Marvellous Creations range, as part of a £7m investment for the brand.
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Travel content provider Lonely Planet has joined forces with CBS Outdoor UK to create a bespoke new content series giving London commuters a taste of 1,000 ultimate global sights.
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The Cannes Lions International Festival of Creativity has announced that it will live stream one seminar session per day on the Cannes Lions YouTube Channel, as part of a deal between the festival, global media agency network Mindshare and YouTube... Read more
Heineken is set to use its Ideas Brewery to reinvent the beer drinking experience for those over 60 years old, who are freer from the stresses of life.
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International - 13/05/2013
McGrath O’Toole, the Leeds-based creative agency has announced the departure of its CEO Martin O’Toole nearly three years after the agency was formed.
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Yorkshire & Humber - 13/05/2013
Self-tanning product St Tropez has appointed Karmarama as its lead creative agency after the brand’s announcement of Kate Moss as its new face and body.
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General Mills has awarded Incahoots its Nature Valley cereal bar account to handle integrated activity below-the-line, following a three-way pitch.
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The Portman Group has announced the departure of its chairman, Seymour Fortescue, who will step down from his role as chairman on 18 June.
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Brazilian football star Neymar has seen off competition from the likes of FC Barcelona’s Lionel Messi and golfer Rory McIlroy, who ranked second and third respectively, to retain his crown as the world’s most marketable athlete.
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In order to determine who wins the coveted accolade of the ‘Most Awarded Agency 2013’ The Drum is proud to reveal our Most Awarded Leader Board, a running tally of who has won what across The Drum’s various awards schemes over the course of the... Read more
United Spirits owned Scotch whisky firm Whyte & Mackay has had an interesting year as it revamped... Read more
International - 13/05/2013
Richard Stott is so exquisitely tailored he makes me looks like a hobo. He knots my stomach with tales of financial woe before convincing me to give him what’s left of my fragile bank balance for ‘safekeeping', and then allows me to thank him for... Read more
Organisers of Glasgow’s 2014 Commonwealth Games will today detail their pricing structure and processes for the sale of tickets to the public.
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The news that British Telecom is to give all broadband customers free access to its sports channels, including coverage of Premier League games, seems to have contributed to a boost in its share price.
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Meet Birmingham, the city’s official business tourism programme, has unveiled a new marketing campaign designed to attract more major events to Birmingham, the Black Country and Solihull.
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West Midlands - 12/05/2013
OpenCo, the organisation which asks marketers and entrepreneurs to share their knowledge by opening the doors to their businesses, has announced it will be hosting a ‘festival of innovation’ in London this summer.
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UKTV has unveiled a rebrand of the on-air identity, logo and tagline for its lifestyle channel Really.
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A new logo has been unveiled for News Corps entertainment division, 21st Century Fox, following Rupert Murdoch’s decision to split it from the news division.
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