News - Marketing

News - Marketing

Creative Showcase: Featuring Ogilvy & Mather New York, Grey London, 180LA and more

Creative Showcase: Featuring Ogilvy & Mather New York, Grey London, 180LA and more  video
Creative Showcase: Featuring Ogilvy & Mather New York, Grey London, 180LA and more  video

Welcome to The Drum Creative Showcase. ... Read more

The Oscars: US agency execs discuss new opportunities for advertisers during the awards show

As more and more people choose on-demand and streaming options to watch television, high-profile... Read more

The art of fakery: China's most notable sham brands

Here’s a statistic – counterfeit goods make up about two per cent of global world... Read more

Local global logos: transforming western logos through neon Chinese letterform

The best logos are like lightening bolts – recognisable in a flash, sparking memories and... Read more

Facebook’s new “product ads”: US directors of digital & strategy chiefs on benefits and problems

This week, Facebook appealed to advertisers with the announcement that they will begin offering... Read more

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