News - Marketing

News - Marketing

Alibaba rakes in $4.9bn by midday with 'Chinese Singles Day' promotion - should UK retailers be joining the action?

Chinese Singles Day – a bit of a local twist on Valentine’s Day – dawned today ... Read more

From booby prize to phenomenal rise: China's Singles' Day and what it means for western brands

In my family we used to get 'unbirthday' presents. For a small child, this was a balm to... Read more

'We are trying to be the best at local search discovery' – YP CMO Allison Checchi on the future of the brand

'We are trying to be the best at local search discovery' – YP CMO Allison Checchi on the future of the brand video

Do you remember the Yellow Pages? If so, you're probably someone in their mid-20s or beyond... Read more

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