News - Marketing

News - Marketing

Ad Week Europe roundup – quotes marketers need to know

As Advertising Week Europe 2015 draws to a close The Drum picks out the most memorable, inspiring... Read more

Grayson Perry: Lessons in creativity

Turner Prize-winning artist Grayson Perry took to the stage at Advertising Week Europe in the... Read more

Big Mac or big mistake? McDonald’s launches bizarre Big Mac fashion line

Fast food chain McDonald’s has entered the fashion industry with a range of Big Mac... Read more

PR, advertising, branding, digital, direct and media industries fight it out on The Drum bus during Advertising Week Europe

Representatives from across the marketing communications industries came together to fight it out... Read more

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