Almost half (49 per cent) of parents think advertising and marketing should not target children, while 39 per cent think children need to learn what advertising is, research from YouGov SixthSense has found.
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Students from Humboldt State University have created a map of racism and homophobia in America after analysing 150,000 tweets containing hate words sent between June 2012-April 2013.
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United States - 11/05/2013
Beyoncé - blonde or brunette? The choice is yours - but the viewers have already made theirs. And it seems the blonde allure of Marilyn Monroe is still exercising its pull.
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United States - 11/05/2013
Coca-Cola is making the most of summer! The brand has enlisted more than 200 partners for its "Open for Summer" campaign - the most ever - and about the same as last year's Olympics push.
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United States - 10/05/2013
Nearly half of all Brits (41 per cent) are confused by the obsession with the Kardashians according to research from price comparison website Confused.com.
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A report by Optus Business has concluded that only 8% of customers prefer to engage with businesses via social media.
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ABC’s iview mobile app has been announced by the corporation as one of the top 10 most downloaded apps in Australia and New Zealand.
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In a widely praised decision, New Zealand has announced that software in the country will no longer be patentable - freeing itself from patent trolls who block progress.
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Coca-Cola announced today that it will start showing calorie information on all packages - and won’t advertise to children under 12 anywhere.
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International - 08/05/2013
One of the world's best-known railway stations - New York's venerable Grand Central Terminal - got something new this weekend : a life-size doll's house.
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United States - 07/05/2013
Figures gathered by the Australian Communications and Media Authority have shown an upward spend in ad revenues, bring the total revenue spend in the TV sector to $3.97 billion
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International - 05/05/2013
The television advertising market is said to be in a for “a big nine months” as a recovery in ad spend across the medium is predicted.
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International - 05/05/2013
Lifestyle changes and the growth of supermarkets have spurred a consumer spending boom in Vietnam, a survey by research group Gfk has found.
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International - 04/05/2013
The world’s first entirely 3D-printable handgun appears in all its glory today in Forbes magazine. It is the creation of 25-year-old law student Cody Wilson who set out to create it eight months ago.
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United States - 03/05/2013
Sarah Keith, director of ad strategy and operations at Fairfax Media, has been appointed by Network Ten as its head of research, analytics and inventory management.
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International - 02/05/2013
DG MediaMind, has announced a strategic partnership that it says will allow online advertisers to automatically generate and deliver customised ads to hundreds of audience segments based on any combination of geographic, behavioural or demographic... Read more
International - 02/05/2013
Apple has successfully raised a hefty £10.9bn from investors in order to fund a bumper payout to shareholders, long aggrieved by the technology giant’s dormant $145bn cash mountain.
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International - 01/05/2013
Over three-quarters (78 per cent) of Britons are actively bargain-hunting, with 65 per cent saying that they have increased the number of own-label brands they buy, The Future of Britain research has found.
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