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Entertainment

Actress guides users through eyes-open meditation

03 Apr 2024

6 min read
Gwyneth Paltrow and the rise of brand endorsers becoming brand entrepreneurs
Health & Wellness
Riyadh

29 Mar 2024

5 min read
Saudi Arabia’s film and sports investments have attracted criticism – and advertisers
Entertainment 2024
The Game of Thrones Throne on tour

28 Mar 2024

3 min read
Three entertainment brands that claimed the throne at The Drum Marketing Awards 2023
Entertainment
Gary Neville presenting Stick to Football

28 Mar 2024

8 min read
Gary Neville on breaking the rules of sports media with The Overlap
Entertainment 2024
A red and white sign shows the word 'recording' against a black background

28 Mar 2024

5 min read
Let’s think ethically about how to use AI with voice artists (not instead of them)
The Drum Network
A still from the film Everything Everywhere All At Once

28 Mar 2024

6 min read
A24 has long punched above its weight, but will it survive a pivot to blockbusters?
Opinion
An early sketch of Prince's Love Symbol
Premium Item

28 Mar 2024

7 min read
Designer behind Prince’s symbol on what it was like working with the music icon
Branding
A figure in silhouette in front of a massive Universal Studios sign

28 Mar 2024

4 min read
Why streamers and studios are leaning on talent to grow their brands
The Drum Network
Different game characters look towards the Hollywood sign, as more games are adapted into movies

27 Mar 2024

7 min read
Bridging the gap between gaming, entertainment, and ad spend
Open Mic

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024