Categories Marketing Agencies Creative Media Sustainability Technology

Digital Advertising

Digital Advertising is used by brands to reach their target audience at every stage of the buying funnel. This form of marketing and advertising spans various channels and formats, most notably video, audio, image and text.

Discover how brands are using digital advertising to propel growth or if you’re on the hunt for a Digital Advertising agency, visit The Drum Recommends to find your perfect partner.

IAB Europe AdEx Benchmark study reveals digital ad spend

08 Jun 2023

3 min read
Digital ad spend in Europe grew by 9.8% in 2022, marketers react
IAB
Pixilating image of a mans face

22 May 2023

5 min read

Sponsored

The one-to-one future – enabling the holy grail of marketing
Promoted
Connecting channels: untangling the complex web of digital media

11 May 2023

4 min read

Sponsored

How can advertisers embrace the new age of consumer attention?
Promoted
Avoid ad fatigue
Premium Item

11 May 2023

6 min read
How to help your customers avoid ad fatigue
Digital Advertising
Aerial view of herd of sheep in field

09 May 2023

6 min read
Brands are made in public; fans are made in ecosystems
The Drum Network
Get ready to play in the gaming world.

04 May 2023

5 min read

Sponsored

Winning the next-gen audience in the gaming industry
Promoted
How to use illustrations in your marketing
Premium Item

04 May 2023

6 min read
7 brilliant examples of how brands are using illustrations in their marketing
advertising
How can brands ride the next wave of digital advertising?

04 May 2023

5 min read

Sponsored

The importance of commerce media for the addressable future
Promoted
Providing consistent positive experiences for customers is a key factor in building brand trust and loyalty.

04 May 2023

4 min read

Sponsored

The future of retail marketing in APAC is full of possibilities, say experts
Promoted

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024