This issue of The Drum features some of the best pieces of advice garnered from the creative industry, favoured ad moments and film clips from Thinkbox's Tess Alps and an interview with Harvest Digital MD Emma Wilson.
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The nominations are now live for MiAwards 2012 and more than 50 marketing services agencies across the UK are set to fight it out for awards which recognise great marketing businesses and great marketing strategy.
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Virgin Holidays has selected LIDA as its below the line agency for core and specialist business brands including Virgin Holidays + Hip Hotels and Travel City Direct.
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Ideas are at the heart of this issue of The Drum, with a special edition of The Works showcasing the Assorted Nuts Project – a photographic celebration of some of the greatest creative thinkers in British advertising, including Sir John Hegarty,... Read more
In support of the release of Kellogg’s new Krave cereal flavour, glue Isobar has launched a digital campaign.
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In this issue, The Drum catches up with founding father of the web and inductee to the Digital Hall of Fame, Sir Tim Berners-Lee, who discusses the web's lasting legacy.
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Sportsdirect.com is to launch its biggest ever mail order catalogue this month, boasting a massive 1,000 pages, over 5,800 products and exclusive interviews with top sports stars including Scott Parker and Lee Westwood.
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Tennent's Twin Towns campaign by Newhaven has won the Grand Prix prize at this year's Scottish Creative Awards, while the Chairman's award was presented to The Union for its Cycling Scotland radio campaign 'Left Speaker'.
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MiNetwork is launching bi-monthly Chapter meetings later this month as a new benefit of membership that aims to bring the MiNetwork community of almost 100 agency owners across the UK together on a regular basis to learn from eachother, share... Read more
Technology specialist C-Instore, a division of The Cardinal Group, has developed The Virtual Fashion Mirror using augmented reality, mobile and network technologies.
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One of the UK’s leading marketing bodies, the Association of Business-to-Business Agencies (ABBA), has signed up as a sponsor this year’s MiAwards as the deadline for entry looms later this week.
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Wwwonder women
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Recruitment review
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MiNetwork has signed up marketing chiefs from two of the UK’s best known brands to sit on the judging panel for this year’s MiAwards, the deadline for which is just three weeks away.
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In this issue of The Drum, we take a look at the result of our recent Fauxlympics competition, which invited 'creative athletes' to submit their tongue-in-cheek spoof ads in the wake of restrictive LOCOG regulations around Olympic marketing... Read more
We may be in the digital age, but Cold Calling potential clients still works, but still remains one of the hardest sales approaches.
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This issue’s cover story delves into the barren landscape of dead brands, exploring the ideas behind the Museum of Failed Products and taking a look at what marketers can learn from brands that have been left on the shelf.
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An ongoing campaign is set to begin on 19 July, centred around how brands can create potential themes to market around during 2013.
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