News - Advertising

News - Advertising

Reaction to IAB mobile ad spend surge: Fetch, Geometry Global, Jam, Marin Software, Maxus, Nimbletank, nugg.ad, Sony Mobile, Summit

Fresh figures from the Internet Advertising Bureau have shown digital ad spend specifically on... Read more

Leaked email shows Apple marketing SVP Phil Schiller rage over ‘shocking response’ by ad agency

A leaked letter from Phil Schiller, Apple senior vice president of worldwide marketing, saw the... Read more

Lurpak rallies ambitious cooks with mouth-watering Cook's Range launch campaign

Lurpak rallies ambitious cooks with mouth-watering Cook's Range launch campaign video

Lurpak once again has turned to advertising agency Wieden+Kennedy London and director Dougal... Read more

Fuck the Poor, says new shock campaign from The Pilion Trust urging public to care

Fuck the Poor, says new shock campaign from The Pilion Trust urging public to care video

A social experiment carried out by The Pilion Trust found that the public will tell someone off... Read more

Strongbow invests £4m in Citrus Edge marketing push with St Luke's

Heineken has invested £4m in a promotional campaign for its new lemon and lime cider variant... Read more

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