The Famous Grouse is this week unveiling a new campaign promoting the ‘famous British summer’, with a new TV ad and microsite.
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Fox News presenter Brian Kilmeade has voiced his support of English Defence League leader Tommy Robinson, saying he is doing “great work”.
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United States - 12/06/2013
McCann Erickson has announced the appointment of Suzanne Powers as EVP chief strategy officer, joining from her role as global strategy officer at Crispin Porter + Bogusky.
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McDonald’s has today unveiled a campaign to promote its two flavours of iced fruit smoothie: strawberry and banana, and mango and pineapple.
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MiNetwork, the network for ambitious agency owners, has joined forces with highly respected business advisor Martin Palethorpe of The Pragma Group to host a webinar in June aimed at giving agency owners and managers some new tools and techniques... Read more
Car rental group Enterprise Holdings has seen mobile cost-per-clicks (CPCs) double since the rollout of Google’s Enhanced Campaigns.
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WPP has today unveiled its AGM trading update for the first four months, revealing that reported revenues were up 6.7 per cent at £3.445bn, while on a like-for-like basis revenues were up 2.3 per cent compared with the same period last year.
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International - 12/06/2013
The ISBA has hit out at campaign group Alcohol Concern after its latest report – Stick to the Facts – called for a ban on alcohol advertising at music and sporting events to protect young people from such promotional messages.
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Consumers still prefer traditional advertising over online according to Adobe’s Click Here: State of Online Advertising research.
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Ever been out with your mates to the pub and devised what has to be a multimillion pound... Read more
BMW has become the first brand to partner with Telegraph Media Group (TMG) and Condé Nast’s Wired on its new tech-focused content platform.
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Matt Cutts, head of the webspam team at Google, announced last night that the team has started working on a new ranking update for ‘spammy queries’.
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International - 12/06/2013
ITV is offering users of its ITV Player app for Apple devices the chance to pay a subscription fee that will allow them to watch catch up content without ads.
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Stella Artois Cidre has unveiled an out-of-home campaign with Posterscope, which will see digital ads for the apple and pear cider brand appear based on real-time weather.
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River Island has appointed photo booth provider Megabooth and Transport Media to implement a London-based marketing campaign promoting its new flagship Oxford Street store.
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To get a feel for the standing of Manchester’s industry today it makes sense to speak to BJL, one... Read more
The Advertising Standards Authority (ASA) has confirmed that it has found in favour of an advertising campaign released by Rangers Football Club that claimed the club was “Scotland’s most successful”.
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Alcohol charity Alcohol Concern has called for a ban on alcohol advertising at music and sporting events in an effort to protect young people from such promotional messages.
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