St Ives has today announced that it has acquired Branded3 Search for £10.7m.
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Google has used its annual shindig, the I/O developer’s conference, to unveil a raft of new announcements which give an indication of the direction of travel for the search giant over the next few years.
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International - 16/05/2013
Skechers has lost a $40m legal battle in the US after the sportswear firm made a series of unfounded claims in relation to its $80 ‘toning’ shoes; specifically that wearing the trainers would aid weight loss and strengthen muscles.
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United States - 16/05/2013
Google is using its annual I/O conference, currently underway, as a platform from which to preview its much hyped Google Wallet project, alongside partners Urban Airship, the mobile solutions provider and Alaska Airlines.
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International - 16/05/2013
Brands including Google, ITV, Channel 4 and the Telegraph are among the first to join the Internet Advertising Bureau’s (IAB) first Mobile Ad Tech working group.
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A BBC Radio 4 presenter has landed himself at the centre of controversy after repeating an innuendo laden term whilst discussing the sacking of the Cambridge University rowing team’s cox live on air.
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Media company UTV has reported a 5 per cent decline in group revenue for the start of 2013 with a 7 per cent fall in radio revenue in Great Britain, including a decline of 10 per cent by talkSPORT and 3 per cent by its Local Radio business.
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Trinity Mirror has revealed that is has moved to have two legal actions over phone hacking allegations against the publishing company thrown out as it revealed a 10 per cent decline in revenue for the start of the year.
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The decision by Google to align the tablet bidding strategy with desktop when the search giant introduces its Enhanced Campaign strategy in July has been labelled 'a bad idea' by Performance Media Group founder George Popstefanov.
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International - 16/05/2013
Havas Media Group has announced the acquisition of pan-European data analytics firm ElisaDBI, as the company looks to strengthen its reputation for data driven marketing.
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Profero and Sydney’s DDB have designed "The Mum to Mum project" for clients Johnson's.
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SapientNitro Brisbane have created a fast and furious, high energy, extreme sports creative project for clients Tourism & Events Queensland to promote Tropical North Queensland.
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Qatar Airways has resumed scheduled flights of its fleet of five Boeing 787 Dreamliners today, and is resuming scheduled flights to Australia.
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Telstra’s experiential and events accounts are to be put to tender, with eight agencies in the frame to take up the multi-million dollar contracts.
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New Zealand independent agency bcg2 has created a campaign to promote tourism to Tonga from Australia and New Zealand.
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IN what is seen as an attempt to pacify journalists over the secret swoop by the Department of Justice on AP phones, the Obama administration yesterday set out to revive legislation that would provide greater protections to reporters from... Read more
United States - 15/05/2013
Yahoo may have jumped too soon last year in selling half of its 40 percent stake in Chinese Internet company Alibaba Group .
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United States - 15/05/2013
Mercedes has unveiled a campaign that targeted Russians who found themselves carless after their own vehicles had been towed for being illegally parked.
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International - 15/05/2013
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